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| CRUISING AROUND MANHATTAN: MetaSystem Consulting Group's and Face the Music's Anniversary
and Holiday Celebration! |
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 Picture this: A party on World Yacht...New York, early December...more than 60 clients and friends of
MetaSystem Consulting Group and Face the Music...great views of the Manhattan skyline...music (including some
Face The Music blues tunes and roasts) and dancing...and old and new friends talking about
business, teamwork and much, much more.
The evening officially got underway around 7:00pm, when MetaSystem Consulting Groups own Lisa Murrell
welcomed the guests aboard World Yachts Cabaret vessel. She thanked clients, colleagues and staff
(including the indispensable Carol Scalzo, Office Manager, and Alain Cardon, the founder of MCG) who have
contributed to MCG and FTM success over the last ten years.
Clients and associates onboard included Endo Pharmaceuticals, Ernst & Young, Chase, Pfizer, Tonner Doll Company,
McNeil Consumer and Specialty Pharmaceuticals, Club Med, CDR International, Wiedenbach-Brown Company,
Silvermine Consulting, Con Ed, Telx, Watkins and Associates, Guttman Development Strategies, JP
Studio...just to name a few. There were also members of the extended MCG and FTM families, including spouses
and children of current/former clients and colleagues. Each guest received a goodie bag of gifts
from MCG and FTM including a Sneak Preview of Whats Your Lie?: Honest Leadership from the Game of
Golf, MCGs new book on bookshelves in 2005, Business Blues, CD highlights from the
first five years of Face The Music, and a white chocolate golf ball.
 Party-guests then heard an impromptu history and roast of MCG that was given by old friends and
colleagues. Curtis Watkins, an O.D. consultant and friend who has known them from the beginning, joked that he
was amazed at how Paul Kwiecinski, a musician and former carpenter and Lisa Murrell, a model, successfully
transformed themselves to do coaching, training, consulting and team development work. John Graham, former
client with Aventis and now with Ernst & Young, and Scott Shively, long-time client now at Endo Pharmaceuticals,
endorsed MCGs effectiveness with team and organizational issues, and highlighted the fun theyve
had working with MCG over the years.
Lisa Murrell went on to talk briefly about MCGs upcoming plans and activities in, including the
publication of the Golf and Leadership book in 2005.
The evening moved into high gear after World Yachts Cabaret boat left the pier and cruised
down the Hudson River and around the southern tip of Manhattan. A buffet dinner was served, and party-goers
ate, drank, conversed, listened to music and saw sights such as the Empire State Building (with a festive
green and red top), a glowing Statue of Liberty, the Brooklyn Bridge and the Staten Island Ferry. Dining was
downstairs, where it was warm and enclosed. The better views could be seen upstairs (and outside), and many
braved the cold a number of times to see and take pictures of the sights.
 Meanwhile, back inside the entertainment heated up with a performance by Face the Music (including members/former members Paul Kwiecinski, Ken McGloin, Jim Curtin, Dean Sharp, Amy Fradon, and Mitch Ditkoff).
They related FTMs history, including their initial gig at GE. As the session got underway FTM invited
clients and friends to go on stage and sing the blues. Those brave souls who were willing to
spontaneously come up with lyrics, sang songs with titles such as Pharma Blues, FDA
Blues and Queen Bee Blues. Enthusiastic singers/lyricists included the sultry sounding Lisa
Murrell herself, Janine Iofrida from Pfizer, Mitch Ditkoff and Keahi Cobjugacion (see photo below)
and a few others.
 More than three glorious hours later, World Yachts Cabaret docked at Pier 81 and party-goers and
friends old and new said their good-byes and journeyed home, some having traveled to New York from South
Carolina, Massachusetts and Connecticut.
MetaSystem Consulting Group would again like to thank our present and former clients and colleagues for
their unwavering support over the ten years. We enjoyed seeing those of you who could attend the party, and we
plan to be in touch with those of you who were unable to join us. Please look for your gift package to arrive
in the next few weeks.
MetaSystem Consulting Group and Face The Music wish everyone a wonderful holiday season and a very happy
and prosperous 2005!
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| Highlights of FDLI Conference: Washington, DC |
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Historically there has been at least one high profile episode of a pharmaceutical product being pulled from
the market in the last 3 decades.
At the recent Food and Drug Law Institute (FDLI) conference in Washington, DC in November on Current Issues
in US/EU Enforcement of Pharmacovigilance/Drug Safety, it was pointed out that awareness of the issues
surrounding these episodes flair up and then seem to go away. It was the feeling at this conference, which was
represented predominantly from the legal, Pharma and consulting industries, that things are now moving in a
different direction. Closer attention and awareness of the potential vulnerabilities in the area of patient
and drug safety are making Pharmacovigilance more critical than ever before.
Some telling questions you can ask yourself and your organization are:
1. Is your drug safe?
2. Are you 100% compliant?
3. When is the last time you checked that your written procedures were accurate and up to date?
4. What influence does your marketing team have over the PV function?
5. Is your management giving PV enough money?
6. Does PV have easy access and support of management?
7. How important is PV in your organization?
Lourdes Frau, former head of PV at Aventis Pharma, summed it all up in her presentation, Crossing the
Ts and Dotting the Is, by reminding everyone to get back to basics when it comes to patient and
drug safety. This includes doing what you need to insure compliance with trust and integrity, and create
partnerships with different functions within the organization as well as with the FDA. It makes sense that the
organization, with all its parts, and the FDA are all in it together.
The MC, Maurits Lugard from Sidley Austin Brown & Wood LLP, Brussels, congratulated everyone at the end
for staying for 9 hours of Pharmacovigilance! I came away from this conference not only with these 9 hours of
information about patient and drug safety, but excited about creating partnerships to facilitate this
safetywith PV, and all their interfaces, as well as moving the industry forward by further defining the
relationship between the FDA and Pharmaceuticals. Now I know what is ahead for MCG in 2005. We look forward to
the challenge!
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MCG's Top Ten in 2004
What's Ahead for Mcg in 2005?
In no particular order...
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| 1. |
Aventis Process and Structure Re-AlignmentA global project that began with Aventis and
ended with Sanofi-Aventis, a new company by merger. It tested our ability to generate documents by the tons,
and change plans on the fly! As a result of this intriguing project, we are able to offer more in-depth value
to our pharmaceutical clients |
| 2. |
MCG and Face the Music joined in full force to create value for organizations that include
music and consulting, through our Beyond the Blues intervention. |
| 3. |
We are almost finished with our first publication What's Your Lie?: Honest Leadership from the Game of Golf A book
about the parallels of golf and business put together with Marine Spring, a consultant who joined the LPGA for
2 years and Amanda Bader a refugee from corporate life who is now doing freelance writing. |
| 4. |
Carol Scalzo joined the MCG team as our office manager and the much needed lynchpin of the
organization. She also brought another brand of humor for those in need. |
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FTM was part of the curriculum of Columbia Universitys Organization Development and
Human Resource Management program for executives. This experience validated how perfect our Beyond the Blues
intervention is for organization development. |
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Seth Hollander from MIT came on board with the Aventis PSR project bringing his vast
experience in change management and measurement. |
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MCG joined the International Coach Federation and Paul attended their international
conferenceThis gives us access to the cutting edge methodologies and trends for coaching in 2005. The
conference was very inspirational, including Benjamin Zanders (conductor of the Boston Philharmonic)
keynote on A Journey in Transformation using music and the open world of Possibility. |
| 8. |
We experienced leadership excellence in action when Hurricane Frances hit Club Med Caribbean
and Floridian properties in August. What a job that team did! Congratulations! |
| 9. |
Tonner Doll Company, one of our most loyal and fun clients, grew by 383% in four years. After working very
hard for four years together, the payoff is big! |
| 10. |
Consulting and culinary delights were joined together when the Endo Pharmaceuticals marketing
team and Foote Cone and Belding (FCB) came together for a water shed meeting to move their efforts forward at
Cooking by the Book in NYC. We expect great things and meals from you all now! |
In 2005 we are looking to:
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Publish What's Your Lie?: Honest Leadership from the Game of Golf. |
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Play golf and draw leadership parallels with our clients. |
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Invite our Face The Music clients to go to the next level and use their blues to develop their organization. |
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Further develop & deliver Beyond The Blues offerings |
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Add value through process and structure improvements to the regulatory and
pharmacovigilance functions of Pharma companies as they address new regulatory challenges |
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Emphasize measurement and data in our interventions. |
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Begin the second book in our Leadership Series - tentatively titled Leadership & Horses. |
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Continuing to grow our relationships with our long-time clients |
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Have a lot of fun and get great results! |
Happy Holidays!
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| Our Holiday Gift to You! |
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What's Your Lie?: Honest Leadership from the Game of Golf and the Business Blues CD
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| If you missed our Anniversary Celebration on Saturday, December 4th and would like us to send you a special
sneak preview of What's Your Lie?: Honest Leadership from the Game of Golf or the Business Blues CD, simply send an e-mail with your choice, or
requesting both, to lisa@metacg.com or paul@metacg.com and we will send you a free copy. |
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| To reach us:
lisa@metacg.com, paul@metacg.com or
info@metacg.com (845)
687-4324 |
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| MetaSystem Consulting Group: A consulting group
founded in Paris in 1976 and now based in New York and Paris. We specialize
in organization development and change management. MetaSystem emphasizes
systemic approaches to the design of work processes, roles, relationships,
structures and strategies. |
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Lisa MurrellPartner Paul
KwiecinskiManaging Partner
Carol ScalzoOffice Manager |
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